You may or may not know this but customer don’t care about blockchain.
They couldn’t care less about your white paper and they definitely don’t care about your DAOs
I mean why would they?
Blockchain is a complex technology that’s hard to understand . And it’s not clear how it’s going to solve their problems.
Customers only care about their problems.
The pain points they experience everyday and whether you have painkiller for them. A solution that can solve their problems.
So instead of writing white papers and discussing web3, we must solve real customer problems.
For example, let’s say you’re a company that helps businesses track their inventory.
You could use blockchain to create a more secure and transparent system.
This would make it easier for businesses to track their inventory and prevent fraud.
Walmart for instance uses blockchain to track food supply chains.
The food is then verified as safe and coming from the actual source.
Let’s say you run a company that helps people send money to their friends and family abroad.
Using blockchains, you might be able to send money quickly and at lower cost.
People could stay in touch with their loved ones easier this way.
For example, Remitly is using blockchain to send money to Mexico.
Compared to traditional finance, this method’s are faster and cheaper. And these are just few examples of how blockchain can solve real problems.
If you can solve a real problem for customers, they’ll care about your product and pay you to use it.
So don’t get up caught with the hype.
Build products of real value that solve real problems.
That’s the only way to succeed in blockchain space.
However, there are some challenges that blockchain developers face.
For example, Blockchain can be slow and energy intensive.
Plus, As a new technology, there’s a lot of uncertainty about how it’ll be used.
If you’re blockchain professional, I’d urge you to experiment and create products that truly solve real problems for your users.
What pain point can you solve?
What needs can you meet?
If you can answer those questions, then you’re on your way to building a successful blockchain product.