The Richest College Football Programs

University of Texas – $182,957,539

University of Alabama – $165,301,585

University of Georgia – $152,739,786

University of Michigan – $142,767,461

University of Oklahoma – $143,123,409

With their move to the SEC in 2024, Oklahoma is poised to see even greater revenue growth. Currently generating over $143 million, the Sooners are consistently a top team in college football, with significant fan support and consistent postseason appearances. Their presence in the lucrative SEC, combined with their on-field success, will only increase their financial strength.