On July 26th, the three-day 2024 China Yiwu Daily Necessities Technology Innovation Expo came to a successful conclusion!
The daily necessities industry has a long history of development in the Yiwu small commodity market, with a relatively complete industrial chain and supply chain system, and has made great contributions to the economic development and trade expansion of the Yiwu market. This exhibition is not limited to the traditional field of daily necessities, but also gathers many innovative achievements that empower daily necessities with technology, opening up international market sales for exhibitors.
There are over 200 participating companies in this exhibition, with 500 international standard booths, over 10000 pre registered merchants, and over a thousand foreign merchants.
In the current era of comprehensive transformation and upgrading of the manufacturing industry, as well as the continuous development of digital and intelligent production, this exhibition is undoubtedly an important window to showcase the innovation and production capabilities of China's daily necessities industry. It is also an efficient platform to connect buyers and producers, allowing industry personnel to understand the latest trends and break down information barriers.
01 | Emphasize innovation and explore new trends in the industry
At this exhibition, you can not only see the opening speeches in six languages using AI multilingual videos, but also enjoy the fun electronic dog drone performances brought by primary and secondary school students. It can be said that "innovation" is the principle that this exhibition has always adhered to.
Only innovators advance, only innovators are strong, and only innovators win. Exhibitors in the exhibition hall also deeply understand this principle, actively integrating innovative spirit and creative concepts into product research and design. While considering the practical upgrade of daily necessities, they actively explore the enhancement and improvement of the added value of daily necessities, providing buyers with more abundant and high-quality choices.
Cheng Shengchun, the owner of Jinhua Weiwei Daily Necessities Co., Ltd., was inspired by her pursuit of beauty and health to take her own combs to the extreme. Their combs are exported to various parts of the world: "Combing hair can promote health, and the wood used to make combs is also crucial. The Chinese style series of combs designed by our family, such as purple sandalwood and green sandalwood, are very popular, and the hollow comb specially developed for hair collapse is also very popular among consumers
It is precisely because entrepreneurs always insist on exploration and innovation that the exhibition has gained widespread popularity.
02 | Exhibition venue linkage, creating a trade multiverse
The Yiwu Department Store Innovation Exhibition shoulders a crucial responsibility for innovation. It is not only a display platform, but also an engine to promote industry development.
In this grand event, the opening ceremony of the Innovation Boutique Street became an indispensable supporting part. Through careful planning and meticulous organization, the exhibition has successfully created a precise and efficient interactive mechanism, providing exhibitors and buyers with a more intuitive and in-depth communication space.
And Yiwu, this magical world capital of small commodities, with its unique geographical location and abundant commercial resources, closely connects this exhibition with the world's largest small commodity city. This connection is not only reflected in physical space, but also in the integration of commercial culture and market demand.
The exhibition innovatively achieved deep linkage between the exhibition site and the international trade city, which not only broke the boundaries of traditional space and venue, but also invisibly woven an infinitely extended commercial network.
During the Yiwu Department Store Innovation Exhibition, the organizer provided shuttle buses and free sample collection activities for merchants. Buyers can select samples from 32 "free sample collection points" stores, build a bridge of connection, and share trade opportunities.
Mr. Luo, the owner of Qianli Craft Ceramics located on the boutique street, said that on the first day of operation, the store received more than 20 buyers who took samples. Yesterday morning, many buyers took the free shuttle bus to the store for product selection and docking. The shop owner smiled and said that participating in the free sample collection activity launched by the mall group and the daily necessities industry association is also hoping to obtain more potential customer resources through real samples. At the same time, with the help of exhibitions to attract more buyers into the market, increase popularity, immerse themselves in product quality, and enhance brand awareness.
This exhibition, by using the exhibition site as a cutting-edge window, seamlessly connects with a massive number of merchants and resources within the International Trade City, successfully building a broad platform that transcends physical limitations, integrates online and offline, and stimulates unlimited business opportunities and creativity. This accelerates the flow of information, promotes the optimization of resource allocation, and allows exhibitors and buyers to explore new blue oceans in the market while jointly seeking cooperation opportunities.
At the same time, the exhibition selected the core shops in the commercial city as display windows for samples and incubators for business opportunities. While attracting buyers to go to specific shops to collect samples, it also stimulated surrounding shops through radiation, forming a strong commercial linkage effect, stimulating the vitality and potential of the entire commercial city, and bringing more exposure opportunities and cooperation possibilities for merchants.
The exhibition venue linkage also fully utilizes the advantages of crowd gathering and event hosting, visually presenting the lively atmosphere and rich content of the exhibition to the buyers in the commercial city, arousing their strong interest in the business opportunities contained in the exhibition, and attracting buyers from the international commercial city to actively go to the exhibition site. This not only greatly enhances the visibility and influence of the exhibition, but also brings more potential customers and order opportunities for exhibitors, achieving a win-win and even multi win situation.
03 丨 Service foreign trade, point-to-point docking between supply and demand sides
The products produced in Yiwu have long become representatives of high quality and creativity, and have been deeply loved by consumers from various countries. In order to promote more technology innovation department stores to the global market and bridge the gap between production and demand, this exhibition specially held a cross-border procurement docking meeting.
At the entrance of the venue, there is a large index map marked with procurement needs from over fifty foreign trade companies, whose businesses cover four continents and serve billions of people. Here, bosses of foreign trade companies can directly find suppliers who meet their procurement needs and negotiate procurement cooperation matters face-to-face. Especially for buyers who want to purchase high-tech and intelligent daily necessities, this provides them with a great opportunity for cooperation.
Summary
The 2024 China Yiwu Daily Necessities Technology Innovation Expo has successfully concluded, attracting the attention of buyers and industry elites from around the world with its unique charm, demonstrating the global influence of the expo. The commercial atmosphere at the exhibition site is strong, with frequent and efficient communication between exhibitors and buyers. Many cooperation intentions have emerged, and the order volume has significantly increased, bringing practical commercial benefits and broad prospects for cooperation to both parties.
The wonderful presentation of innovative and integrated concepts in exhibitions has broken down the spatial barriers of traditional exhibitions, achieved seamless integration and resource sharing among exhibition sections, enhanced the overall level and influence of the expo, built a more convenient and efficient communication platform for exhibitors and buyers, and injected strong momentum and fresh vitality into the future development of the daily necessities industry.
The successful holding of this exhibition has profound strategic significance for the daily necessities industry. It not only promotes extensive communication and cooperation within the industry, promotes innovation and upgrading of products and technologies, but also lays a solid foundation for the sustainable development of the industry.
